It’s no secret that businesses spend more on television advertising every year. According to Statista, the net annual advertising expenditure in the United States dropped by over $10 billion in 2020 but is expected to rise in the upcoming years.

The yearly numbers have been over $60 billion in the last decade, which implies that commercial actors get paid a banging buck. Well, it’s true. They tend to make six- to seven-figure sums annually, which subsequently contributes to multiplying their net worths. From Subway and Wendy’s to Progressive Corporation and Allstate Insurance commercials, let’s look at some of the popular faces that tell you where to spend your money.

Colin Ferguson – $8 Million

Best known for his portrayal of Sherriff Jack Carter on the Sci-Fi Channel’s Eureka, Colin Ferguson is a Canadian actor. Despite being the show’s star, the 48-year-old may just be more famous as the Maytag repairman, a.k.a Ol’ Lonely. He has been the face of the Maytag appliances’ advertisements since 2014.

According to The Delite, Ferguson banks a million dollars each year by being the Maytag man. It’s not too bad, as it is an additional income on top of his acting work that has included The Vampire Diaries, Cedar Cove, and Haven in the past. A father of one, Ferguson is currently worth $8 million.

Jared Fogle – $4 Million

The former Subway spokesperson Jared Fogle had appeared in over 300 Subway adverts by 2013. He had even started The Jared Foundation, aiming to prevent childhood obesity by encouraging children to exercise and eat right. At the height of his career, his fortune sat at around $10–$15 million.

However, his reputation was tarnished in 2015 after pleading guilty to possessing underage obscene entertainment material and pursuing intimate relationships with minors. Reportedly, he paid his ex-wife a divorce settlement of up to $7 million. Legal defense costs and civil settlements probably cost millions more. The 43-year-old father of two is currently worth $4 million, although, he can’t spend it, being in the Federal Correctional Institution, Englewood.

Jonathan Goldsmith – $8 Million

From the New York stage to small screen roles to television commercials, Jonathan Goldsmith sure knew how to make his way up the ladder of success. In addition to playing the characters of Dr. Jergens in Days of Our Lives and Bruce Harvey in Dallas, the now 82-year-old garnered widespread attention as “The Most Interesting Man In The World” after becoming the spokesman of Don Equis beer.

After a decade-long run, Goldsmith was replaced with a more up-to-date actor for the brand’s commercials in 2016. However, he made a good $2 million per year from the brand on top of his $8 million fortune, as per CelebrityNetWorth. 

Paul Marcarelli – $10 Million

Besides his work as an actor, producer, and writer, Paul Marcarelli has had his foot deep down in the advertising industry for nearly two decades. He started as the “Test Man” on Verizon Wireless with the famous catchphrase “Can you hear me now?” in 2002, left in 2011, and shifted to Sprint Corporation (now T-Mobile) in 2016.

According to Forbes, Marcarelli earned a whopping $10 million during his decade-long run with Verizon, appearing in 40 ads annually, in addition to the public events. It is most likely one of the major contributors to the current $10 million fortune he boasts at 50. Marcarelli is currently producing Boulevard! A Hollywood Story.

Stephanie Courtney – $6 Million

Acting and comedy are some of the special skills that Stephanie Courtney has. However, she is widely popular for something else altogether. Now aged 51, Courtney is best known for playing the fictional saleswoman Flo on Progressive Corporation’s TV and radio commercials since 2008.

According to CelebrityNetWorth, she makes an average of $1 million every year from advertising and another million dollars possibly from acting and other endeavors. With that said, you can’t be shocked to learn that The Goldbergs star is currently worth $6 million. Courtney is set to appear as Stephanie in Wags to Riches soon.

Morgan Smith-Goodwin – $3 Million

Morgan Smith-Goodwin’s nickname “Red” was derived from the fact that she dyed her hair “orangey red” to become the “Wendy’s Girl,” a.k.a the face of Wendy’s commercials between 2012 and 2016. The campaign that she appeared in was titled “Now That’s Better.”

Smith-Goodwin had already appeared on a few television series and short films by that time, but none of them even compares to the glory she got from starring in the advertisements. It certainly did a lot of good to her, earning a $3 million fortune and doubling her prospective projects. Veep, Whitney and Britni, and Messiah are some of her more recent works.

Isaiah Mustafa – $5 Million

Even though Isaiah Mustafa initially intended to become a high school teacher, life had other plans for him. A great athlete, Mustafa pursued a career in the NFL and associated with teams like the Tennessee Oilers, Oakland Raiders, and Seattle Seahawks, after which he got into acting.

Despite appearing in several big and small-screen productions, the 47-year-old only came under the national spotlight after becoming “The Man Your Man Could Smell Like.” In other words, he became the face of the Old Spice commercials and banked $500K per annum, as per The Delite. All in all, The Shadowhunters star has whipped up a fortune of $5 million.

Tim Williams – $5 Million

Even though he was born in Houston, Texas, Tim Williams moved to Germany in 2001 and became a film and television actor. He did have a brief acting career while in America and appeared in The Mouse, Law & Order, among others.

In the present, however, the 54-year-old Williams shot to prominence in a matter of days after becoming the messy guy from the Trivago advertisements, urging you to find the best accommodation for the best price. As per CelebrityNetWorth, he could be earning up to a seven-figure sum for it, which could explain his current net worth of $5 million.

Wendy Kaufman – $500K 

At the age of 62, Wendy Kaufman has made a name for herself on television, especially after appearing in Celebrity Fit Club in 2005 and representing the tea and juice drinks brand Snapple. She was often referred to as “Wendy the Snapple Lady” due to her humorous appearances in the brand’s commercials.

Kaufman started working for the company through a contact (her best friend’s father was a co-owner). After her bubbly personality on the ads took off, the company’s sales rose from 23 million to a whopping 750 million. It also resulted in her net worth of $500K although, we can all agree that she should be worth more for helping boost revenue like that.

Vince Offer – $2 Million

If we’re going to look at commercial stars, there’s no way we’ll miss Vince Offer, who is widely known for his infomercial pitching. Even though he was born with the name Offer Shiomi, the 56-year-old was later given nicknames like “The ShamWow Guy” and “The Slap Chop Guy.”

Unlike most others, Offer did television commercials for his own line of products such as absorbent towels, lint rollers, liquid cleaner, and other kitchen utensils. He didn’t ignore when other brands offered him work in exchange for a paycheck. For instance, Offer also advertised Quicky Grass. Through years of experience as an infomercial marketer, he’s made a net worth of $2 million.

Dean Winters – $5 Million

Dean Winters is an actor who was able to diversify his profession into different reaches. For the longest time, he was known as “Mayhem” on Allstate Insurance’s commercials. However, he also built a name for himself, playing Ryan O’Reilly in Oz, Dennis Duffy in 30 Rock, and Detective Keith ‘The Vulture’ Pembroke on Brooklyn Nine-Nine.

On top of all the cash Winters would bank from his acting roles, the 56-year-old took home an approximate sum of $1 million every year from acting in Allstate commercials. Today, it has all accumulated to a good $5 million. Winters has upcoming work in Christmas vs. The Walters, Street Justice, and Rites & Wrongs.

Milana Vayntrub – $3 Million

Milana Vayntrub is an American actress with Soviet roots who is known for her comedy work. She has been active in the entertainment industry since the early ’90s. She has done plenty of work on the small screen, including commercial acting as saleswoman Lily Adams for AT&T between 2013 and 2016 and again since 2020.

Vayntrub, now 34, often acknowledged as the “AT&T commercial girl,” managed to make the viewers look differently at the company through her acting. After decades of consistent work in front of the camera, including This Is Us and Dad, you can’t be surprised at her net worth of $3 million.

Brandon Moynihan – $1.1 Million

While most companies try different faces for their commercials, Hotels.com hired Brandon Moynihan and used his face for a series of advertisements. Hotels.com took these commercials to the next level until Moynihan’s face, in a way, became the face of the company.

In addition to his work as an actor, Moynihan is also a cinematographer, with his latest documentary, The Summerwood Series, in the filming process. His acting portfolio includes 4 Eyes and Four Weddings and a Funeral. While The Delite has estimated his fortune to be around $1.1 million, they also believe Moynihan banks $180K yearly for his commercials with Hotels.com.

Carly Foulkes – $3 Million

Before Paul Marcarelli ever became known for his work with T-Mobile, Carly Foulkes had a close association with the company. She maintained a signature look in a pink dress and pretty makeup to promote the myTouch 4G commercials on television between 2010 and 2013. It was a stint she took over from Catherine Zeta-Jones.

Now 32, Foulkes has done a lot of modeling work, having appeared on the cover of the Mexican Elle magazine, and advertised Rugby Ralph Lauren, Tommy Hilfiger, among others. With that being said, you can fathom how she managed to bank a million dollars every year, boosting her net worth to $3 million.

Jake Wood – $3 Million

There’s no person who wouldn’t love to work with a company that spends big money on their advertising. Therefore, Jake Wood jumped at the opportunity to voice GEICO gecko in the GEICO advertising campaigns on American television. It’s a company that spends billions of dollars (approximately $1.6 billion, according to Statista) on advertising every year.

Wood has been working on these commercials for a while now, and it has certainly had a huge part in catapulting his net worth to $3 million. The 31-year-old is also popular among EastEnders fans for playing Max Branning since 1990.

Diane Amos – $2.5 Million

When it comes to commercials, every actor would probably love to work closely with a brand for as long as possible. It’s not only a plus for their fame but also works in favor of their bank account. Diane Amos got that opportunity with the household cleaning product line Pine-Sol, so much so that she is referred to as The Pine-Sol Lady.

According to the IMDb, her acting record goes back to the 1990s, but many people remember her because of these commercials, which started in 1993. Starring in these above-average ads for over two decades, Amos has saved up a fortune of $2.5 million.

Beck Bennett – $4 Million

Another AT&T commercial star, Beck Bennett, spent a lot of his time in front of the camera interviewing kids for the brand’s “It’s Not Complicated” series. He then joined the cast of Saturday Night Live in 2013 and hasn’t looked back since.

Bennett, now aged 36, is a man with many talents. While doing sketch videos with the Good Neighbor comedy group, he also hosts a YouTube show titled Theatre of Life. According to his IMDb page, Bennett is set to provide his voice in The Mitchells vs. the Machines and appear in M.O.D.O.K. later in 2021. YouTube, commercials, and acting money combined has shot his fortune to $4 million.

Peter Grosz – $1.5 Million

Born and raised in New York, Peter Grosz came under the spotlight after becoming one of the “Two Guys” in the Sonic Drive-In (simply Sonic) commercials. He starred alongside comedian T. J. Jagodowski and held the gig between 2002 and 2012 as well as 2014 and 2020. The ads have now taken a different turn and include families.

From his commercial acting work, television roles, screenwriting, and producing credits, Grosz has made himself worth $1.5 million. He appeared in Search Party and The Crew in 2021 and wrote and produced episodes of At Home with Amy Sedaris in 2020.

Laurel Coppock – $1 Million

Even though she hasn’t played any characters in films or television shows, Laurel Coppock has secured over 20 acting credits with small roles on Modern Family, The Office, and Hot in Cleveland. Regardless of all that, Coppock is widely popular for giving life to Jan in the Toyota commercials since 2012.

The 43-year-old’s work with the automotive corporation has been inspiringly consistent. Toyota successfully integrated her pregnancies into their advertisements and even went as far as to let her film from the comfort of her home during 2020. We bet the annual million-dollar paycheck is worth it as it adds to her existing net worth of $1 million.

Jim Cashman – $2 Million

Yes, Flo is the most famous commercial star among the famous. Still, Jim Cashman, who plays Jamie, her co-worker on Progressive Corporation’s TV and radio advertisements, is getting there too. He started portraying the role in 2014 and has never looked back.

Just as his last name suggests, Cashman knows how to fill up his bank with $500K from commercial income every year. It has come to a point where he is currently worth $2 million. As per his IMDb page, Cashman also has several acting credits, with the most recent ones being Mike Tyson Mysteries, The Goldbergs, and Gary Got Involved.

Phil Swift – $10 Million

Phil Swift is the jolly face that we’ve all seen on the Flex Seal adverts since the company started in 2011. People may know him as the fun and bubbly guy on television, but little do they know that he is, in fact, the co-owner of the brand.

Swift is a businessman who co-founded the line of adhesive products, Flex Seal. He has since been their pitchman, which is a win-win because the company doesn’t have to pay an additional person. Somehow, all the extra sales and their earnings circle back to Swift’s pocket, putting his net worth high up to $10 million.

Dennis Haysbert – $20 Million

Dennis Haysbert is a renowned American actor, known for his work as Pedro Cerrano, Secret Service Agent Tim Collin, Sergeant Major Jonas Blane, and President David Palmer in Major League films, Absolute Power, The Unit, and 24, respectively. His unique throaty voice has also allowed him to succeed as a commercial star, having been the spokesperson of the Allstate Insurance Corporation since 2003.

If Haysbert doesn’t convince you to buy insurance, we don’t know who will. That’s exactly why the company doesn’t hesitate to pay him $3 to $4 million every year. Despite having a $20 million fortune, Haysbert continues to act at 66 and has upcoming work in Silent Retreat.

Justin Guarini – $700K

Justin Guarini competed in the first season of American Idol with the hope of making it as a singer in the American music industry. While he did accomplish that goal, the 42-year-old also became known for something else altogether, starting in 2015.

Guarini became the face of Diet Dr. Pepper soft drinks commercials, after which he was acknowledged as “Lil’ Sweet.” It is unclear how much Dr. Pepper pays him, but Guarini is gradually making it to the seven-figure numbers. His current net worth is $700K. So far, he has released two studio albums and also makes the occasional appearance on the screen.

Farris Patton – $1.3 Million

We no longer get to see Farris Patton’s face as much as we’d like to. In fact, we haven’t seen much of her since her recurring appearances as the face of Orbit gum advertisements stopped. In 2010, Patton took the job from Vanessa Branch and had it ’til 2014.

The commercials didn’t throw her into Hollywood glory, but they sure did secure her some work on TV. For instance, she worked on Jimmy Kimmel Live! from 2011 to 2012 and appeared on the Mr. Peabody & Sherman Show in 2015. Patton is reported to have earned a net worth of $1.3 million from it all.

Eric Violette – $1 Million

Once upon a time, Eric Violette’s face was all over the TV, and it got to the point where viewers couldn’t decide if they loved or hated him. Every adult and child alike with no interest in finance whatsoever was compelled to watch and listen to the jingles of the FreeCreditScore.com commercials.

Violette and his band developed some striking jingles for the company’s advertising campaigns between 2007 and 2010 when they were replaced only to be brought back in 2012. He was last seen in 2018, appearing in Faits divers and XY-24-70: La Planète Fantôme. Although not official, Violette is said to be worth at least $1 million.

Vanessa Branch – $200K

Like Farris Patton, Vanessa Branch was also the face of Orbit gum for one of its TV commercial series. Known as the “Orbit gum girl,” Branch is known for the catchphrase “Fabulous!” The British-American actress and model is highly suitable for advertising work even internationally as she is multilingual (smooth in French and Mandarin Chinese).

The exact figure of Branch’s net worth remains a mystery, but it is reported to be lying along the lines of $200K and $2 million. The former beauty queen has kept up appearances on the big and small screens, with the most recent work, American Satan and Silent Kingdom, dating to 2017.

Sara Underwood – $5 Million

The gorgeous blond pictured above is none other than Sara Underwood, who bears the titles of model, TV host, actress, and also commercial star. A few years ago, she appeared on the steamy commercials of Carl’s Jr. restaurant chain based in America.

Since the 37-year-old is an avid associate of the notorious men’s magazine known for their foxy images, the advertisement caught people’s eyes left and right. From her commercial acting, modeling work, and screen appearances, Underwood has managed to accrue a net fortune of $5 million. She now maintains a YouTube channel with partner Jacob Witzling, a cabin builder.

Emily Ratajkowski – $8 Million

Speaking of Sara Underwood, how could we turn our backs on the equally stunning Emily Ratajkowski, who starred alongside her in the Carl’s Jr. commercial? Well, now you know why that advert attracted so much attention. It had two steamy women fronting the brand, which is almost like catfishing!

In addition to being a commercial star, Ratajkowski is known for modeling high-end brands like Marc Jacobs, Dolce & Gabbana, and Versace. She also appeared in several Sports Illustrated Swimsuit Issues and starred in films like Entourage, and I Feel Pretty—all while being happily married. Her hard work has paid off with an $8 million fortune.

John Lehr – $1 Million

Unlike the rest of the stars in this list, you wouldn’t be able to spot John Lehr strolling down the street and identify him as the original GEICO Caveman. Why? Because his real face was hidden under multiple layers of prosthetics and makeup that took three hours to put on.

Although these advertisements must surely have contributed to his fortune of $1 million, Lehr revealed on Forbes that he made most of his money appearing as John Warner Jr. on Jesse. The 55-year-old father of two later had recurring work in 10 Items or Less, Quick Draw, and is scheduled to appear on Curiosity, The Tarot, and The Tingle soon.

Geneva Carr – $1 Million

Geneva Carr was not a strange face to the TV screen when she played Mom on a series of AT&T commercials. Despite having several small roles, the 49-year-old had to wait till 2015 to have her big break on the play, Hand to God.

Carr’s career has been on a steady rise since then, especially after she landed Marissa Morgan’s role in Bull in 2016—one that she continues to this day. Her upcoming work includes Can’t Let It Go. Carr’s net worth seems unclear, but it most certainly has to at least a million dollars, given how much work she’s done.